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This site openroad-project.com has the following on the homepage, "Phase 1 i-ROAD Test Drive Pilot Comments Parking Lot Version." Our analyzers noticed that the website also said " Tracking the Future of Mobility? With the Toyota i-ROAD, this is what tomorrow holds." The Website also stated " Marshalling the i-ROAD to Design Entire User Experiences. Future Mobility Beginning with the i-ROAD Test Drive Project. Phase 1 i-ROAD Test Drive Pilots Get Out on the Road! Make Manufacturing More Open, and Society Will Be More Fun. Interview with Masahiko Inada, CEO of Kabuku Vol. This content appears if the video tag or the codec is not supported." The website's header had OPEN ROAD PROJECT as the most important keyword. It was followed by open road project, Prototyping, and Open Platform which isn't as ranked as highly as OPEN ROAD PROJECT. The next words the site used was Urban Mobility.